The Joseph & Ann story began almost 10 years ago when I first heard about macarons and how difficult they were to make. Being the curious person I am, I thought it cannot be that hard. After 6 months of practice I was able to make macarons. I look back on those macarons now with embarrassment as to how bad they looked. Those early days started me on a journey that would see me supply businesses throughout Australia, appear on The Great Australian Bakeoff in 2015 and propose to my wife with macarons as a central feature.

What started as many late nights in my home kitchen making a dozen macarons a day has grown into producing 1000’s of macarons a week in a commercial kitchen located in Ipswich Queensland.

Joseph & Ann was originally called Celeste Desserts (loosely translated to Heavenly Desserts) when I started in Emerald. I supplied local businesses and customers from my home kitchen.

In 2015 I applied to appear on The Great Australian Bakeoff with 11 other talented bakers. This was such an eye-opening experience and just added fuel to my desire to keep baking and creating.

After my work circumstances changed, I moved to Brisbane with my wife and the macaron dream was put on hold until 2018 when BAKED by Joseph & Ann was born.

Who is Joseph & Ann?.... Joseph & Ann are the middle names of my wife and I and we strive to provide customers with baked goods to please both the eye and the taste buds.

Macarons will always hold a special place in my heart but I do love to create all manner of sweet treats.

A baking brand with flavour at its core.

Joseph & Ann